Codes and Conventions

Brainstorm

Goal Star Magazine

Front cover:

Key photo: 

Always a superstar as the key image. Either as a close up when the person is not playing football, or in a dramatic match situation

Texts/articles: 

Text about a competition ("Win tickets to…"), text about feature article ("How Ronaldo grew up…"), text about an upcoming match, text about the other main articles in the magazine. 

Text about training techniques ("Learn to shoot like Neymar… etc) 

Offer: 

An offer of some sort, e.g. match tickets, subscription etc.

Graphics:

Lots of illustrations and info graphics about techniques or explaining vital stages in a match.

Lay-out that is both appealing, easy-to-understand and innovative

Dramatic play with typography of different font size.

Journalism:

Well-written, straight forward, quality-driven content.

Not patronizing despite the young target audience.

Lots of references to online/tablet version ("Read more at www…")

Photo style: 

Bold images that stand-out in drama, honesty, intensity and picture quality. 

The most exciting pictures will be made available as posters inserted in the magazine.